Google vs. Apple

Studienarbeit aus dem Jahr 2012 im Fachbereich BWL - Unternehmensforschung, Operations Research, Note: 1,3, Hochschule Fresenius; Köln, Sprache: Deutsch, Abstract: He is creative, innovative and brilliant: what would Apple be without Steve Jobs? And how did a small computer builder create such a successful company and revolutionise the whole computer, mobile phone, music and film industry? Steve ...