Nokia Case Study: How can Nokia maintain its market position in the mature European market?

Seminar paper from the year 2006 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,5, Trinity College Dublin, language: English, abstract: This report gives an overview on what is happening on the mobile phone market today and analyses Nokia’s market position in the mature European market. This report includes a brief introduction to Nokia followed by an environm...