Opportunities and risks of open innovation to ensure innovative power in small and medium-sized enterprises in the business-to-business sector

Seminar paper from the year 2017 in the subject Business economics - Offline Marketing and Online Marketing, grade: 1,3, University of Applied Sciences Münster, language: English, abstract: In earlier days, creating innovation took mainly place behind closed doors in the R&D department of a company. However, over the course of time, globalisation opened doors to new technologies, to the global exc...