The Goal-Oriented Handling of Social Media in the Event Industry

Bachelor Thesis from the year 2011 in the subject Communications - Public Relations, Advertising, Marketing, Social Media, grade: 1,3, University of Applied Sciences Osnabrück (Faculty of Business Management and Social Sciences), course: Veranstaltungsmanagement/Bachelor Arbeit, language: English, abstract: This paper broaches the issue of the wise handling of Social Media. For that purpose, I fir...